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Posts Tagged ‘McGraw-Hill’

New book summary available for The Distance Manager

Posted in Book Summaries, Communication, Global Business, Leadership and Management, Project Management, Teamwork, tagged , , , , , , on June 25, 2010| Leave a Comment »

With an increasing number of employees working outside the central workplace, direct control over members of a project team is a thing of the past. In The Distance Manager, authors Kimball Fisher and Mareen Duncan Fisher have created a practical guide for employers and managers on how to get the most out of off-site employees and virtual teams. Emphasizing the value of management skills and resources required to keep the project on track, the Fishers offer simple tips and real examples in order to guide the prospective team to a project’s successful conclusion.

For a free trial of EBSCO Business Book Summaries click here.

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New book summary available for The Customer Rules

Posted in Book Summaries, Customer Focus, tagged , , , , on June 18, 2010| Leave a Comment »

C. Britt Beemer and Robert L. Shook’s The Customer Rules presents the argument that the world’s most successful companies are those with an unwavering commitment to customer satisfaction. According to a study conducted by America’s Research Group (ARG), 40 percent of employees feel their job has little or nothing to do with a customer. Successful companies, however, make it clear that customer satisfaction is everyone’s job. One way to do this is to make customer satisfaction part of all employees’ job description. Unless the concept is clearly spelled out, most employees will assume that serving the customer is the job of sales and marketing.

For a free trial of EBSCO Business Book Summaries click here.

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New book summary available for Managing Across Cultures

Posted in Book Summaries, Global Business, tagged , , , , , on May 14, 2010| Leave a Comment »

Today’s business world has become so interconnected that most businesspeople now regularly work with colleagues, customers, or suppliers from other cultures. Not everyone in the world shares American attitudes toward the workplace, however, and learning how to recognize, read, and adapt to cultural signals is essential to succeeding in today’s global business marketplace.

In Managing Across Cultures, Charlene M. Solomon and Michael S. Schell show readers how to use the CultureWizard (CW) Model to develop a global mindset that will help them work effectively with people from other cultures. By integrating the seven components of the CW Model into one’s attitudes and behaviors, and then using that understanding to forge effective business relationships, managers and businesspeople in general can better negotiate the challenges that the global workplace presents.

For a free trial of EBSCO Business Book Summaries click here.

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New book summary available for Leadership in the Era of Economic Uncertainty

Posted in Book Summaries, Leadership and Management, tagged , , , , on April 30, 2010| Leave a Comment »

Leadership in the Era of Economic Uncertainty by Ram Charan is a common-sense guide outlining the management practices necessary to weather the current economic storm. Throughout the book Charan explains how to manage for cash and make tough decisions at every level of the business, from the CEO down to customer service. With the right strategies, and a little luck, an overwhelming challenge can become an incredible opportunity.

For a free trial of EBSCO Business Book Summaries click here.

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